Sodexo Ventures invested in Meican, a Beijing-based venture offering digital food solutions in 2019, since, Meican has been key to Sodexo’s Food Transformation strategy. By partnering with Meican, Sodexo-Ventures has helped Sodexo build a new and truly differentiating food offer that complements its current business model and enriches the consumer experience by digitalizing the food experience in China.
Since our investment, Meican has innovated in several areas proving its ability to continually innovate:
- Meican leveraged the rich ecosystem of the WeChat super-app to develop a mini-program for consumers to place their food orders digitally in a cafeteria. Since the offer was launched two months ago, there had already been more than 500K transactions
- Meican launched a second generation of smart food lockers, 80% cheaper than the first-generation lockers, bringing additional cost savings to their clients
- Meican’s cashier-less checkout system leveraging RFID technology would also be upgraded to leverage dish recognition technology. The new system is currently in the final stages of testing and is expected to be launched towards the end of 2020.
Check out the video (click here) to learn more on how Meican is revolutionizing the food experience.